What happens to my data?
We only process data when it is technically necessary or with your explicit consent. When using cookies and similar technologies, data may also be processed in countries such as the USA, which are not part of the European Economic Area (EEA). In such cases, we and the providers implement appropriate safeguards to protect the transfer and processing of personal data.
Why do we use such technologies?
The data processed with cookies and other technologies help us to:
- track your interactions through statistical analysis to improve the design of the website (Statistics), and
- create individual user profiles, including data from other websites and devices, for personalized advertising (Marketing).
- enable the loading of external content and media to make the website appealing, operate it efficiently, and provide users with additional optional settings and functions (Preferences).
What are my options?
- Accept all: By clicking “Accept,” you give us your consent to access, store, and subsequently process data for the purposes mentioned, by all services we use.
- Save or customize privacy settings: Select the categories you want to consent to or make completely individual settings.
- Reject: By choosing this option, you give no consent, and only technically necessary cookies and similar technologies will be used.
If you give consent, the use of cookies and similar technologies in the listed categories is based on § 25 (1) TDDDG. Any subsequent data processing is carried out based on your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR.
More information
Under “Manage services” or via the “Cookies” link, as well as in our privacy policy, we inform you about the technologies and services used that you have consented to, particularly regarding their purpose, duration of functionality, provider access, and data transfers to countries outside the EEA.
Services in this category may use cookies and similar technologies to store and access information on your device.
We use these in order to:
• enable the display of the website and provide its core functionalities, especially page navigation and access to secure areas,
• enable the granting and withdrawal of consent,
• protect our forms from abusive entries,
• protect our website from cyberattacks and fraud attempts, and
• ensure the display of the website.
Some of the cookies and similar technologies used contain only information about specific settings and are not personally identifiable. We do not use them to track your interactions, for measurement, statistical analysis, or advertising purposes.
The use of services and the corresponding cookies and similar technologies in this category is based on § 25 (2) Nos. 1 and 2 TDDDG.
Subsequent data processing is carried out based on our legitimate interest pursuant to Article 6 (1) sentence 1 lit. f GDPR.
Services or external content and media from third-party providers in this category may use cookies and similar technologies to store and access information on your device.
We use these:
• to design our websites in an appealing and efficient manner for you, and
• to provide you with certain settings and additional functions of the website.
The use of these services as well as the corresponding cookies and similar technologies in this category is based on your consent in accordance with § 25 (1) TDDDG. Any subsequent data processing is based on your consent pursuant to Article 6 (1) sentence 1 lit. a GDPR.
The technical storage or access, which is carried out exclusively for statistical purposes.
Services in this category may use cookies and similar technologies to store and access information on your device.
We use these:
• to count and distinguish you as an individual website visitor and to create statistical analyses of your interactions and use of our websites,
• to design our websites according to demand and tailor them to user interactions,
• to test modifications to the website and measure user responses (A/B testing), and
• to monitor the technical functionality of our website and enable error correction.
To achieve this, we and the services place individual pseudonymous identifiers (recognition features), consisting of letters and numbers, in cookies on your device when you visit our website, which are then read again upon a return visit. The use of pseudonyms makes it possible to distinguish and recognize users individually. However, without additional data, the natural person behind a pseudonym cannot usually be directly, especially not by name, identified.
Other technologies may also be used regularly to read recognition features from your device. This includes, for example, so-called browser or device fingerprinting, where data about the characteristics of your browser (e.g. type and version), its configuration (e.g. preferred language), your device (e.g. manufacturer and model of your phone, operating system), or your hardware (e.g. screen resolution) is used to pseudonymously recognize you as a distinct user.
The use of these services and the associated cookies and similar technologies in this category is based on your consent in accordance with § 25 (1) TDDDG. Subsequent data processing is based on your consent pursuant to Article 6 (1) sentence 1 lit. a GDPR.
Services in this category may use cookies and similar technologies to store and retrieve information on your device. We use these to:
count and distinguish you as an individual website visitor and create statistical analyses of your interactions and how you use our websites,
track your interactions with advertisements we place via third-party providers on other websites across multiple devices and platforms (so-called conversion tracking),
understand and analyze your interactions with our website and use this information as the basis for targeted advertising campaigns tailored to you or a specific audience you belong to (so-called retargeting and remarketing),
improve the effectiveness of our advertising efforts and manage our marketing campaigns.
For this purpose, we and the services we use regularly place unique pseudonymous identifiers (recognition features), made up of numbers and letters, in cookies on your device when you visit our or another website. These identifiers are read again when you revisit the same or another site.
Additional technologies may also be used to extract recognition features from your device—for example, browser or device fingerprinting, which involves collecting data about the characteristics of your browser (e.g., type and version), its configuration (e.g., preferred language), or the characteristics of your device (e.g., manufacturer and model of your mobile phone, operating system) or hardware (e.g., screen resolution). This allows us to pseudonymously recognize you as a distinct user.
Where applicable, the pseudonymous recognition features processed by us or the service providers we use may also be combined with other data. Services and providers we use can exchange and compare recognition features (IDs) with each other. If a match is found, the features may be merged and assigned to the same pseudonymous user (so-called ID matching or ID syncing). This enables user recognition and targeted advertising across devices, platforms, and advertising networks.
If you voluntarily provide personal data such as your name or email address, or enter your user data on our websites—or log in to social networks or online services provided by third parties that also offer tracking and advertising tools—then pseudonymous recognition features may also be linked to your personal or user data. This allows us or the providers of these services to create and analyze comprehensive pseudonymous or non-pseudonymous user profiles, which can be used for interest-based, targeted advertising.
The use of services, cookies, and similar technologies in this category is based on your consent in accordance with § 25 (1) TDDDG. Any subsequent data processing is based on your consent in accordance with Article 6 (1) sentence 1 lit. a of the GDPR.
